Under Helen’s leadership,
animals are subjected to extreme cruelty.
*Image representative of battery cage facilityIs Helen Weir Neglecting Animal Cruelty Concerns?
Helen Weir is a Board Director with Ahold Delhaize, a supermarket conglomerate known for its U.S. chains Giant, Stop & Shop, Hannaford, and Food Lion.
Under Helen’s leadership, Ahold Delhaize is neglecting a serious animal cruelty issue. In the U.S., Ahold Delhaize sources the vast majority of its eggs from controversial battery cage facilities where chickens are confined in cages so small that they can barely move. This practice is so inhumane it is illegal in many U.S. states and dozens of countries. Ahold Delhaize has broken promises to concerned stakeholders and neglected to publish concrete action plans for phasing out these inhumane products.
It’s time for Helen to take a stand against this cruelty.
Standing with Helen means ignoring concerns of animal cruelty. These companies have been informed of Helen’s failure to act responsibly as a director with Ahold Delhaize. Now it’s time for them to speak out publicly, condemn these practices, and distance themselves from Helen’s irresponsible leadership.
Helen was the finance director of several large companies, including Marks and Spencer, John Lewis Partnership, and others. She is a mentor with Mentore and holds current board positions with Mobico Group, Superdry, and Bata Group.
Helen’s affiliations would be wise to distance themselves.
Helen’s company is misleading its customers.
A recent survey of Ahold Delhaize customers found that 85 percent opposed caged hen housing, preferring that hens be kept in open barns. The survey also found that the company’s labeling is misleading to a significant portion of its customers, who incorrectly believe eggs with certain labels at Ahold Delhaize stores are cage-free. This confusion and potential mistrust put the company’s brand reputation at risk.
It’s clear Ahold Delhaize’s customers expect the company to transition to 100 percent cage-free — and that their loyalty depends on the company sticking to its word.